AIRES first-launch proposal
Rising Hills
Prepared for Rising Hills Realty
One polished community or project website with curated listings, registration/request-demo paths, and polished marketing collateral.
Lead capture, AI lead summaries, routing, follow-up tasks, agent access, broker accountability, and reporting behind the public experience.
CSV/export readiness on day one, CRM/API planning after scope lock, and a repeatable rollout model for more agents and communities.
Scope
What AIRES will set up first.
- Public community website
- Curated featured listings
- Lead Hub inbox
- Broker accountability dashboard
- Agent portals
- On-site registration and QR
- Smart Lists
Implementation path
Four clear milestones from approval to handoff.
- Scope lock: confirm community, roster, listing links, routing, brand assets, CRM/export needs, access model, and support tier.
- Build setup: configure the client layer, public community site, Hub modules, users, and routing map.
- Workflow QA: test forms, notifications, registration, agent access, reports, exports, and broker views.
- Launch handoff: publish, review the Hub, document support, and track post-launch improvements.
Approval packet
The decisions this proposal needs to lock.
These items turn the walkthrough into a real first-launch scope: who approves, what success looks like, how leads are handed off on day one, who gets access, and when the first milestone can start.
Client approval summary
Approve one focused launch first.
The recommended decision is to approve the first launch package, support tier, access model, CRM/export path, success metric, and launch timing below, then move into Scope Lock before expanding the rollout.
- Confirm the launch package and monthly support tier.
- Approve the decision owner, success metric, and timing.
- Send brand assets, roster, listing links, routing rules, and CRM/export requirements.
- Move the agreed scope into AIRES launch intake and Hub setup.
Approve one focused AIRES launch, then move into Scope Lock before expanding the rollout.
The first launch starts with one approved community, campaign, agent group, or registration workflow and uses CSV/export-ready CRM handoff unless a separate API scope is approved.
Full MLS/IDX replacement, custom CRM API buildout, paid ad management, unlimited design revisions, and bulk historic CRM migration are excluded unless added to scope.
Decision owner confirms package, support tier, access model, success metric, CRM/export path, timing, and launch inputs before setup begins.
Assumptions
Exclusions
Next steps
AIRES is not just another website build. The first launch creates a public community experience connected to a private lead operating layer for capture, routing, accountability, agent follow-up, reporting, and CRM/export handoff. The goal is to approve one focused launch, prove the operating system in the real workflow, then scale it across agents, communities, events, and brokerage operations.
Approval to proceed
Ready for scope lock.
Approval confirms the first-launch direction and authorizes AIRES to prepare the detailed scope-lock packet, launch intake checklist, Hub setup plan, and first milestone schedule.